The All-in-Whin Marketing Method

Build the foundations of your online business - starts Tuesday 25 May
Enroll Now!

Hi, I’m Katie

Teaching marketing is what gets me out of bed in the morning – there’s so much for small business owners to learn. Here at The Whin, I’m focused on supporting small business owners to market their own online business.

Whether you need help with your Instagram, or you’re ready to dive into email marketing and the magic of sales funnels, you’re sure to find a workshop, training course, resource or podcast episode to answer your questions. And if you can’t, click through to the contact form to send me a message, or head over to Instagram and slide into my DMs.

The All in Whin Marketing Method

Build the foundations of your online business with our fully-supported, 12-week training.

The Instagram Masterclass

Make Instagram work for your business in 4 weeks. No shady tactics, no ‘tricking the algorithm’.

Workshops and Webinars

We cover popular topics for small business owners including Instagram, marketing and podcasting.

What’s new on the Whin Big Podcast?

The secret to authenticity online… is pizza

The secret to authenticity online… is pizza

When it comes to marketing your business online, do you find it hard to balance business strategy and structure with showing up in an authentic and genuine way every time?  If the answer is ‘hell, yes,’ then you’re not alone, and you’re in the right place. In this...

Doing business, playfully, with Emma Worrollo

Doing business, playfully, with Emma Worrollo

This week on The Whin Big Podcast, Katie speaks with Emma Worrollo, founder of The Playful Den - an online community committed to making life more playful.  They talk about Emma’s decision to leave the agency she founded to do something new and how the pandemic...

How to find your brand’s soul, with Flavilla Fongang

How to find your brand’s soul, with Flavilla Fongang

This week on The Whin Big Podcast, Katie speaks with Flavilla Fongang, expert brand strategist and founder of 3 Colours Rule and TLA Black Women in Tech.  In this inspiring episode, Katie and Flavilla talk about creating on-brand content, marketing through...

The secret to authenticity online… is pizza

The secret to authenticity online… is pizza

When it comes to marketing your business online, do you find it hard to balance business strategy and structure with showing up in an authentic and genuine way every time?  If the answer is ‘hell, yes,’ then you’re not alone, and you’re in the right place. In this...

Doing business, playfully, with Emma Worrollo

Doing business, playfully, with Emma Worrollo

This week on The Whin Big Podcast, Katie speaks with Emma Worrollo, founder of The Playful Den - an online community committed to making life more playful.  They talk about Emma’s decision to leave the agency she founded to do something new and how the pandemic...

Free Resources for Instagram and Digital Marketing

Instagram MOT

Dive into the video training and use the checklist to assess how you’re doing in 4 key areas across your Instagram profile.

Hashtag Research Template

Learn how to discover, select and organise all the hashtags you need to grow your Instagram audience.