Whin Big

A UK Marketing Podcast

Hosted by Katie Goudie, director of The Whin, the podcast will feature a range of guests from the business community to talk about their experiences of digital marketing. Katie will also host solo episodes to teach you about all kinds of digital marketing skills including Instagram Strategy, improving your website, and building an enviable email list.

There’ll be lots of real-life achievable strategies, from shoestring budgets to serious growth,  so get signed up to the mailing list so you won’t miss our weekly episodes.

How to use Instagram Stories

How to use Instagram Stories

Have you ever wondered how to make the most of your Instagram Stories? Today we're going to dive into all the details of my 6 favourite Stories strategies. We'll be talking about everything from challenges to story telling, selfies to captions, and all sorts of...

A behind-the-scenes look at my 2020 goal-setting journey

A behind-the-scenes look at my 2020 goal-setting journey

Need some inspiration to plan an amazing year for your business? Today I’ll be giving you a look behind the scenes at my goals for myself and for The Whin in 2020, and all the exciting things coming up. This episode is sponsored by my Instagram Masterclass. Brand new...

How to set your goals for an amazing 2020

How to set your goals for an amazing 2020

Have you made an appointment with yourself to set goals for 2020? In today's podcast I’m going to give you a behind-the-scenes look at how I like to plan ahead, for a fun and productive year. I’ll explain the 8 questions I ask myself at the end of every year, and I’ve...

5 Mailchimp secrets you need to try for yourself

5 Mailchimp secrets you need to try for yourself

Beyond sending out monthly email newsletters, are you really getting the most out of Mailchimp? In today’s podcast, I want to show you how powerful Mailchimp can be for connecting with your customers.  Nearly every small business owner I’ve ever worked with has used...

Create your first landing page in 5 easy steps

Create your first landing page in 5 easy steps

How good are you at converting your social media followers into paying customers? Today I’ll be letting you in on everything you need to know to create stand-alone web pages that turn your audience into email subscribers and paying customers. We’ll cover a simple five...

IGTV, branding, and perseverance, with Andy Johnston

IGTV, branding, and perseverance, with Andy Johnston

Meet Andy Johnston, a graphic and brand designer with his own company, Eido Studio. In this episode of the podcast, we talked about so many things! We covered how to do branding, how to use Instagram stories, what we're planning for IGTV, you name it! Andy's thoughts...

Four things you need to know about Landing Pages

Four things you need to know about Landing Pages

Are you struggling to turn your social media followers into real customers? Today we're going to talk about Landing Pages – what are they and what are they for? Social media is a great tool for building relationships, but not so great at converting people into...