Whin Big

A UK Marketing Podcast

Hosted by Katie Goudie, director of The Whin, the podcast will feature a range of guests from the business community to talk about their experiences of digital marketing. Katie will also host solo episodes to teach you about all kinds of digital marketing skills including Instagram Strategy, improving your website, and building an enviable email list.

There’ll be lots of real-life achievable strategies, from shoestring budgets to serious growth,  so get signed up to the mailing list so you won’t miss our weekly episodes.

Early in the 2020 lockdown we talked to a wide selection of small business owners to hear about how their businesses were affected by coronavirus. A year later, we’re now catching up with a few former guests to find out what difference a year makes.

Marketing that’s full of energy, with Tanessa Shears

Marketing that’s full of energy, with Tanessa Shears

This week on The Whin Big Podcast, Katie speaks with Tanessa Shears, a biohacking expert who helps business owners like you find more energy for your work. In this week’s episode, Tanessa shares her strategy for creating content for just five people, as well as her...

Start seeing results from Instagram Reels

Start seeing results from Instagram Reels

Ready to get real results from Instagram Reels? Then you’re in the right place. This is episode 90 of The Whin Big Podcast, and today, Katie’s taking us under the hood of Instagram Reels. It’s not all-singing, dancing and pointing - there’s so much more to using Reels...

“It’s always about the story,” with Avesha DeWolfe

“It’s always about the story,” with Avesha DeWolfe

This week on The Whin Big Podcast, Katie speaks with Avesha DeWolfe of Spiral Tide Pottery. In this week’s episode, Katie and Avesha talk about the challenges of balancing Avesha’s social work career with her pottery business and the importance of taking time to...

A Complete Guide to Instagram Stories in 2021

A Complete Guide to Instagram Stories in 2021

If you struggle with converting your Instagram audience into real-life customers, then we’ve got you covered. Welcome to this week’s episode of The Whin Big Podcast, where Katie opens up the Instagram Stories treasure chest and shows you exactly what’s inside. It’s a...

“Be a human, do the job, keep it simple,” with Keith Easton

“Be a human, do the job, keep it simple,” with Keith Easton

On The Whin Big Podcast this week, Katie speaks with Keith Easton from the WEL Podcast Studio and Woosh Entertainments.  In this week’s episode, Keith and Katie talk about the importance of clear and honest communication. Keith shares his best podcasting tips for...

Banish the post-holiday slump in your marketing

Banish the post-holiday slump in your marketing

Have you ever struggled to get back into your marketing routine after a big break? This week’s theme is all about getting back into your marketing-strategy-groove after taking time out. Katie shares the exact 5-step process she uses to get back into posting content...

“Collect great people and the clients will follow”, with Abi Sea

“Collect great people and the clients will follow”, with Abi Sea

This week on The Whin Big Podcast, Katie speaks with Abi Sea from Sea Change Creative Content.  In this week’s episode, you’ll hear Abi and Katie chatting about keeping momentum during a launch, why Abi’s moving away from Instagram as a marketing tool and how she sets...

3 best times to ignore the marketing experts

3 best times to ignore the marketing experts

Fed up of marketing strategies and advice that don’t make any sense for your own business? This week’s episode comes with a free mantra: YOU DO YOU! Katie talks us through filtering out the expert marketing advice that makes your life - and business goals - more...